Clarisonic Organic Social

Role: Art direction, content development, editing

Challenge: Educating users about the gentle nature of sonic cleansing while still promoting deep cleaning benefits and helping consumers distinguish between different Clarisonic products.

Solution: Developed a social media style guide to create brand recognition on social channels. Introduced easy to understand visuals and copy to help break down the science of sonic cleansing.

Results: Increased product awareness and expanded reach