Cambridge Savings Bank Partnership

Role: Art Director

Challenge: To effectively introduce and promote a new strategic partnership between SigFig and Cambridge Savings Bank, requiring a cohesive and compelling visual presence across both digital and traditional channels.

Solution: We developed a comprehensive suite of digital and print collateral designed for seamless brand integration and consistent messaging. This included:

• Landing Page & Splash Pages guiding users through the new offering online.

• Targeted Email Campaigns engaging potential customers directly.

• Digital Advertisements expanding reach and driving awareness.

• Brochure providing tangible, in-depth details for in-branch and direct mail outreach.